AI marketing tools
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Remember the time when we used to spend our updates on social media, sending SaaS updates and newsletters via mail manually, and spending hours organizing and analyzing data? Even a B2B Saas marketing agency, with people who are experts at what they do use AI to automate tasks and get help with things. Let’s learn about the best AI marketing tools for you!

1. Hubspot

I mean who doesn’t know about Hubspot? It is one of the leading CRM (Customer Relationship Management) software and is doing quite well with its AI-powered tools with multiple features, like:

  • Predictive lead scoring to analyze lead data and conversion likelihood
  • Personalised content recommendations, just for you
  • (NLP) Natural Language Processing is enabled throughout
  • Social media monitoring for conversions, trends, sentiments, and user concerns. 

If you are using HubSpot, you are in for streamlining your workflow and getting help with improved lead generation, and personalized customer experience, leading to growth in business with AI. 

2. Perplexity

Perplexity AI is a language model and tool to help you with information and answers with viable sources and references. You basically can have answers to everything if you are using Perplexity AI.

Here are some features you get with this tool;

  • Get answers to complex queries
  • Search and summarize data
  • Get creative responses

How is it helpful for you? You can perform in-depth market research, get new ideas, and generate content anytime, anywhere. (Exciting, right?)

3. Claude AI

I am telling you, folks, Cluade AI might just be the most reliable tool for generating content and copies. This is a power language model, introduced to do anything and everything with content. 

I don’t know how many templates and copies I have made in ‘collaboration’ with my colleague and dear friend, Claude.

Features

  • Natural language understanding and processing
  • Content generation
  • Content translation

With Claude AI, you can generate creative (and non-creative if you are boring) content in seconds, and even improve the customer communication channel, helping you with an expansion to new markets. 

4. Zapier

“I wish all my tasks could be automated.” Do you ever think that? (Me too bro, me too.)

Zapier is maybe what we were looking for. You can connect and automate tasks between different applications. You can even integrate Zapier with other AI-powered tools. (Perfect for marketers, eh?)

Features:

  • Automate tasks with trigger AI workflows
  • Combine different AI tools
  • Perform data management with maximum ease

You, my friend, like Iron Man’s J.A.R.V.I.S, can improve efficiency, and accuracy, and might just become the almighty god with this AI marketing tooooool. 

5. Relevance AI

Relevance AI is the recommendation engine you’ve always wanted, believe me. You get to leverage advanced ML algorithms, analyze any amount of datasets, and add endless filters for your data.

Features:

  • Real-time recommendations for the user
  • Recommendation engine in hybrid mode
  • Natural Language Processing
  • Multiple tool integration

With Relevance, you can personalize customer experience, create filters from anywhere, for any data, improve customer engagement, and boost sales.

6. Salesforce AI

Salesforce AI is the most powerful AI-powered platform that looks to change the ways of the business world interacting with their customers. It’s about harnessing the latest technology in artificial intelligence to help organizations automate tasks, gain precious insights, and enhance customer experiences.

The major features of Salesforce AI include:

  1. Smart automation is free time of the employees to focus on strategic business initiatives 
  2. Predictive insights help identify unknown patterns within your data
  3. A personalized customer experience based on their preferences and behavior will help build deeper bonds and create loyalty.
  4. Better Teamwork: Enhance team productivity through fluid interaction among teams, departments, and even partners outside.

How will Salesforce AI benefit you?

Automate time-consuming tasks, reduce errors by humans, enhance productivity, and save even more in costs.

7. Drift

Drift is AI-powered conversational marketing and sales. It’s one of the platforms designed for changing the way businesses think about communicating with customers by using the power of artificial intelligence. It’s also the platform that helps firms engage with website visitors to nurture leads and move those leads through the sales cycle.

  1. AI-Powered Chatbots Engage website visitors directly by intelligent chatbots asking questions, qualifying, and routing leads to appropriate sales reps. 
  2. Live Chat Real-time connect to visitors on the website by way of live chat
  3. Email Sequences Personalized emails automate follow-ups for nurtures and keeps the engagement up.
  4. Sales Automation- Automate the sales process and smart routing to generate more productivity.

How can Drift help you?

Capture more leads by engaging website visitors proactively and qualifying them fast.

Shorten the Sales Cycle Leverage your leads instantly for instant connect and timely follow-ups on the leads. Deliver perfect customer experience using personalized support and quick resolution to queries. Finally, increase Sales Revenue Drive higher revenue by closing more leads and deals.

What are you doing here?

I am seriously asking you, what are you doing here? Go and try out these AI tools for your marketing journey. And don’t thank me, I know you are grateful. 

This is the AI age and you gotta take advantage of everything you are offered with. Check out more AI marketing tools on the internet, boost your performance, and most importantly be safe and have fun!


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